Distinctly Montana · Winter 2027-28

Winter 2027-28: what Montana will be reading.

Here is the planned lineup for Winter 2027-28, who reads it, and where your business fits, from the stories to Road Trips.

On newsstands December 15 through March 15, 2028Ad space closes November 15
Cover mockup for Distinctly Montana, Winter 2027-28. Not the final cover. Cover lines: Distinctly Montana Road Trips, destination announced soon; Helena's Gilded Age; John Colter's Run; The Subnivean World; Montana's Dowsers.
Cover mockup only. This is not the final Winter 2027-28 cover.The finished cover will look different. Photo: Adobe Stock (licensed).
What's inside · Winter 2027-28

The Winter 2027-28 issue, story by story.

John Colter running for his life. Helena's copper-king mansions dressed for the holidays. The hidden world under the snowpack. Here is what Montana will be reading next winter, and where your business fits.

This is Joe's planned lineup. Titles, stories and bylines can change before the issue closes, and the cover shown is a mockup, not the final cover.

Planned for this issue

John Colter's Run

The mountain man's naked winter sprint through Blackfeet country.

Helena's Gilded Age

The copper kings' capital in its holiday finery, when Last Chance Gulch was a boulevard of mansions.

The Subnivean World

The hidden ecosystem beneath the snowpack.

The Montana Folklife Survey

The summer of 1979, the tapes that remain, and the vanishing Montana they captured.

Montana's Dowsers

The ranchers and drillers who still find water with a forked stick, and the industry quietly built on it.

Distinctly Montana Road Trips · Winter 2027-28

Distinctly Montana Road Trips: destination announced soon!

Every issue, Road Trips takes readers to a different part of Montana. The story gives people a reason to make the drive. The listing tells them where to stop. The Winter 2027-28 destination is announced soon.

A two-lane highway running toward Rocky Mountain peaks under a colorful sunrise sky near St. Mary, Montana Destination announced soon
Photo: Adobe Stock (licensed). Where Road Trips goes next is announced soon.
New every issue

Road Trips goes to a different part of Montana every issue, bound into the magazine and carried to readers in every corner of the state.

Free digital

Every placement comes with free enhanced digital content on Digital Road Trips, the interactive edition built for the phone in the passenger seat. A $150 to $2,495 value, included.

12 months

Each trip stays the active Road Trip for its region for at least 12 months, and we promote it to our audience for at least 12 months.

The section has a fixed number of pages, so it has a fixed number of places. Ad artwork for this issue is due November 15.

See how Road Trips works
For advertisers

Who this issue is good for

First, the fit that holds for every issue. Then a few natural fits drawn from the places and subjects in this issue's stories. They are ideas to start a conversation, not placements. Where an ad runs is something our sales team works out with you.

Every issueAnyone who wants to reach Montanans who read, and respond

Distinctly Montana readers actually read the magazine, and they appreciate the ads in it. Readers tell us they go looking for the businesses they find in these pages. Whatever you do and wherever you are in Montana, if you want an engaged, responsive audience, the Winter 2027-28 issue is good for you.

Helena

Helena shops, restaurants, lodging and historic homes, in the holiday season.

Reads with Helena's Gilded Age
Winter outdoors

Ski areas, snowshoe and cross-country outfitters, and winter lodging.

Reads with The Subnivean World
Ranch and rural Montana

Ranch supply, well drillers and rural businesses.

Reads with Montana's Dowsers
Heritage and the arts

Museums, libraries, arts councils and heritage organizations.

Reads with The Montana Folklife Survey
Winter 2027-28

Room in this issue. Get the media kit.

Ad artwork due November 15

Ad artwork for the Winter 2027-28 issue is due November 15. Print ads start at $645 an issue on the 2026 rate card. Veteran-owned businesses take 17.76% off every rate; non-profits take 15% off.

Rather talk it through? Call 406-600-7660.

See how it works

Rates, dates, who reads it, all in one PDF. Takes ten seconds.

What are you looking at? (optional)

Our sales team calls within one business day to say hello and answer questions. No drip campaigns, no sequences.

Audience

Who reads it

Distinctly Montana, always Montana owned, established 2001
20,000print copies an issue
50,000digital subscribers
45,000website visits a month
350,000followers on Facebook and Instagram

Print copies and digital subscribers: Distinctly Montana Media Kit 2026, page 1. Followers: Facebook and Instagram combined, September 2026. Website visits: Google Analytics, distinctlymontana.com, September 1, 2025 to August 31, 2026.

Digital

Beyond the printed page

Pair a print ad with our digital channels, or run them on their own.

Every issue page stays up.

See all issue pages